diff --git a/Jenkinsfile b/Jenkinsfile
index 2cf7339..cef0189 100644
--- a/Jenkinsfile
+++ b/Jenkinsfile
@@ -7,7 +7,8 @@ pipeline {
         DOCKER_REGISTRY_URL = 'https://git.gerhardt.io'
         OWNER = 'amarillo'
         IMAGE_NAME = 'amarillo'
-        TAG = 'latest'
+        AMARILLO_DISTRIBUTION = '0.1'
+        TAG = "${AMARILLO_DISTRIBUTION}.${BUILD_NUMBER}"
         PLUGINS = 'amarillo-metrics amarillo-enhancer'
         DEPLOY_WEBHOOK_URL = 'http://amarillo.mfdz.de:8888/mitanand'
         DEPLOY_SECRET = credentials('AMARILLO-JENKINS-DEPLOY-SECRET')
@@ -19,7 +20,7 @@ pipeline {
                 script {
                     docker.build("${OWNER}/${IMAGE_NAME}:${TAG}",
                     //--no-cache to make sure plugins are updated
-                     "${OWNER}/${IMAGE_NAME}:latest --no-cache --build-arg='PACKAGE_REGISTRY_URL=${PLUGINS_REPO_URL}' --build-arg='PLUGINS=${PLUGINS}' --secret id=AMARILLO_REGISTRY_CREDENTIALS,env=GITEA_CREDS .")
+                     "-t ${OWNER}/${IMAGE_NAME}:latest --no-cache --build-arg='PACKAGE_REGISTRY_URL=${PLUGINS_REPO_URL}' --build-arg='PLUGINS=${PLUGINS}' --secret id=AMARILLO_REGISTRY_CREDENTIALS,env=GITEA_CREDS .")
                 }
             }
         }